Search Engine Optimization Associate

Responsibilities:

• Define, conceptualize and implement strategies and activities that will maximize traffic to Hotel Websites
• Ensure that all activities are aligned with the overall Marketing goals of the hotels
• Accurately track and analyze performance of all traffic-generating activities (Acquired links, social media and relevant travel directories)
• Perform Website Audit Reports to identify actionable insights for recommendation and implementation
• Keep abreast with changes in the Search Engine Marketing industry and quickly adapt strategies to the latest developments in the Search Engine Optimization
• Has to comply with documented process and work instructions
• Strictly conforms to Quality Assurance (QA) standards set by the company and as part of International Organization for Standardization (ISO) documentation
• Recommends corrective/preventive actions to ensure quality of products, processes and services
• Participates in the identification areas for process improvement that helps achieve the defined company and team goals

Required Qualifications:

• Bachelor’s degree of any course
• With two years of work experience in Search Engine Optimization and Internet Marketing
• Proficiency in HTML, Dreamweaver and Cascading Style Sheet (CSS)
• Programming ability, working knowledge of Adobe Photoshop and Marketing principles is an advantage
• Specialization in optimization for Spanish or Chinese markets an advantage